Presentation

July 21, 2017

As a rule, I am underwhelmed by the presentation process most creative businesses undertake. The willingness to ask a client to invest sometimes hundreds of thousands of dollars on a Pinterest-type mood board and simple samples astounds me. Shame on any creative business for letting clients believe that this is, in any way, acceptable. We all need […]

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Interior Design Archetypes

July 12, 2017

As a consultant and overall student of creative business, it is my job to understand and develop archetypes for the types of creative businesses I work with. I have been incredibly fortunate to have consulted with a wide variety of creative businesses from many different industries, luxury event and interior design in particular. So I […]

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The Power of Story And Client Management

June 27, 2017

I have touted Bill Baker here for years. All the links to my five previous posts about what Bill is all about and my thoughts on why he is just so so important to creative business are here, here, here, here and here. I just re-read all of them and each are still completely relevant […]

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What Is Luxury?

June 20, 2017

I have recently returned from Engage! 17: Grand Cayman, THE conference for luxury wedding professionals. At this point, if you consider yourself in the luxury wedding business and have not attended an Engage!, you are doing yourself, your art and your wedding business an incredible disservice.  I have also just completed my second post for […]

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Introducing The BBC Collective

May 23, 2017

The Highlights I get asked often – what comes next for you, Sean? A book? A video series? Something where creative business professionals can get a more pointed experience from you without having to go all the way to working one-on-one with you. No matter how hard I tried though, I could not get excited […]

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What Makes You Remarkable?

May 17, 2017

What makes you remarkable? So personal. Like asking, who are you really? Why do you matter? Why should I care? Do I believe you? Do you believe you? We all spend our time pondering these questions. At least we should.  We are meant to live remarkable lives. To live with purpose and drive; to bring […]

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Breaking The Model Vs. Redecorating

May 9, 2017

New website, new prices, new contract. Some creative business owners believe that when they embark on these missions, they are breaking the model, not just redecorating. They are wrong. The IPhone really is not all that different from cell phones that came before. Cooler and more functional sure, but not that different. Add in apps […]

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The History Of Whys

May 2, 2017

I had the very good fortune to spend some time talking with Vicente Wolf this morning. He was gracious enough to let me and a friend pick his brain about his thoughts on the current state of the interior design industry.  For those of you who do not know who Vicente is, he is a […]

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Ask The Right Questions

April 25, 2017

This is not school. The unasked question is not the only bad question. Worse, far worse, for creative businesses is asking the question that is designed to categorize a client rather than reveal more about what you and your creative business truly care about. Literally, your question shoots you, your art and your creative business […]

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Getting The Exact Wrong Reaction

April 17, 2017

Most creative business owners are people pleasers. After all, 99.9% of creative businesses are in the happy business. You, your art and your creative business exist solely to bring joy to your clients. Even on the commercial side, the aim is to help a business client achieve what they seek through your work, not destroy […]

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